Canada Pavilion Program

Amount

Varies

Deadline

Rolling

Odds

Not published

Effort

1–2 hours

Can you get this?

✓Export-ready Canadian agri-food, fish, seafood companies

✓100% of displayed products must be Canadian

✓Priority for SMEs under 500 employees, under CAD $50M revenue

✕Travel, hotel, and per diem costs cannot be funded

✓Agents/brokers eligible only at Flagship events with conditions

Your real odds

Smaller applicants have a structural advantage here because the program explicitly prioritizes SMEs, first-time exhibitors, and companies entering new markets.

Competitiveness varies by event, since pricing and availability are set show by show, so applying early and qualifying as a first-time exhibitor or new-market entrant both improve your position.

What it takes

Review available Flagship Trade Events and confirm your products qualify as Product of Canada / Made in Canada1–2 hours

Download and complete the Trade Show Applicant Guide, then submit your application via the Agriculture and Food Trade Show Service portal or by email2–4 hours

Confirm booth selection and pricing (set per show) and arrange your own travel independently1–2 hours

Worth knowing

Funding covers booth space and standard furnishings only, not travel or hotel, so budget those costs separately, and if you lack staff available to travel, official agents and brokers can apply to represent Canadian companies at Flagship events.

Apply on funder's site →

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